People.
Eczema Support Australia (ESA) provides essential information, connection, and advocacy to Australians living with eczema, striving to help them overcome challenges and thrive.
Production.
Creative: Melanie Funk (ESA) + Jude Kalman
Camera / Editor / Photographer: Jude Kalman
Ongoing deliverables include marketing, educational, and advocacy campaigns.
Impact.
Awareness stories, content and campaign about Australian children and families living with Eczema. National broadcast coverage; ABC, Channel 9 news, A Current Affair, Channel 7, Courier Mail.
Stories and content for the “SOS Save our Skin Campaign” resulted in the eczema treatment Dupixent being added to the Pharmaceutical Benefits Scheme (PBS), helping hundreds of Australian families living with eczema.
Educational video resources were produced for early childhood centres, schools, and families living with eczema.